Main Responsibilities
Brand Acquisition:
Lead the identification and acquisition of high-potential brands to join our marketplace platform.
Develop and implement strategic plans to attract and onboard new brands, ensuring alignment with company goals.
Prospecting and Qualifying:
Conduct thorough market research to identify potential brand partners.
Qualify leads through various methods, including cold calling, networking, and leveraging existing relationships.
Client Engagement:
Engage with potential clients through compelling presentations and pitches.
Build and maintain strong relationships with brand partners, ensuring their needs and expectations are met.
Sales Quota Achievement:
Meet and exceed set sales quotas and targets.
Develop and execute sales strategies to achieve company objectives.
CRM Utilization:
Utilize CRM platforms to manage and track all sales activities and client interactions.
Maintain accurate and up-to-date records of all sales activities and client information.
Team Leadership:
Lead and mentor a team of Brand Sales Partners, providing guidance and support to achieve team goals.
Foster a collaborative and high-performance team environment.
Market Intelligence:
Stay updated with industry trends, market conditions, and competitor activities.
Provide insights and recommendations to senior management based on market intelligence.
Cross-Functional Collaboration:
Work closely with other departments, including Marketing, Operations, and Product Development, to ensure seamless execution of brand partnerships.
Performance Reporting:
Prepare regular reports on sales activities, brand acquisitions, and market trends.
Present performance updates to senior management, highlighting key achievements and areas for improvement.
Qualifications and Experience:
Bachelor’s degree in business administration, Marketing, or a related field. MBA is a plus.
At least 10 years of cognate experience in roles involving FMCG route-to-market projects, category or brand management, and B2B sales.
Proven experience in pitching and presenting solutions to clients.
Demonstrated success in a sales leadership role, with experience leading and mentoring teams.
Skills:
Strong prospecting, qualifying, and client engagement skills.
Excellent presentation and negotiation skills.
Proficiency in CRM platforms and sales management software.
Exceptional communication and interpersonal skills.
Strategic thinking and problem-solving abilities.
Key Competencies:
Leadership: Ability to lead and inspire a team towards achieving common goals.
Analytical Skills: Strong analytical skills to assess market trends and client needs.
Customer Focus: Deep understanding of customer needs and the ability to build long-term relationships.
Results-Oriented: Proven track record of meeting and exceeding sales targets.
Adaptability: Ability to adapt to changing market conditions and business needs.