Responsibilities


Develop, implement, and manage marketing campaigns that promote the products and services of our company.
Enhance brand awareness within the digital space and drive website traffic and acquire leads/customers.
Oversee the creation and delivery of digital content across various platforms such as websites, blogs, social media, and email.
Collaborate with the content team to create engaging and relevant content.
Plan and execute all web, SEO/SEM, marketing database, email, social media, and display advertising campaigns.
Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Identify trends and insights, and optimize spend and performance based on the insights.
Manage and maintain the company's social media presence.
Engage with customers and followers on social media platforms.
Design, build, and maintain our social media presence.
Plan and execute email marketing campaigns.
Work with internal teams to create landing pages and optimize the user experience.
Collaborate with agencies and other vendor partners.


Qualifications


Bachelor's Degree in Marketing, Communications, Business, or a related field.


Skills:


Proven Experience Managing SEO/SEM, email Marketing, and social media campaigns.
Strong Understanding of web analytics tools(eg Google Analytics SEM RUSH)
Proficiency in social media (eg, Facebook,Instagram, Linkedin, Twitter)
Familiarity with content Managemnt systems(CMS) and basic HTML/ CSS.


Benefits


Health Insurance
Training & Development