Job Description

This position is responsible for developing and executing comprehensive strategies to enhance Our online presence and manage our public relations efforts.
This role involves staying abreast of industry trends and adapting strategies to align with the business objectives.

Core Responsibilities

Initiate and lead digital strategies.
Media Relations
Brand Reputation Management.
Content Development
Direct Digital Campaigns
Oversee online brand presence.

Job Responsibilities

A typical day on the job will involve:

Drive Marketing Projects of the company to ensure a long-lasting relationship and valuable exchange of resources between the Agency and its Clients.
Responsible for the coordination of all PR & Media activities for clients as well as coordination of the company’s PR & Media marketing and communication drive.
Draw daily, weekly, and monthly reports of brand/media activities to include all third- party commitments and receivables from Clients.
Stay informed about industry trends, emerging technologies, and changes in the digital and PR Landscape.
Collaborate with the team to marketing team to align digital and PR efforts with overall business objectives.
Design and implement digital media campaigns according to business goals Coordinate and manage the creation of all digital content such as websites, blogs, press releases and podcasts, infographics, videos, etc.
Must ensure that all briefs are well understood and clear to all those involved, must understand clients' needs and objectives, and liaise closely with them throughout campaigns, often daily.
Responsible for Digital Strategy, Planning and Buying.
Writing original copy and slogans for advertising campaigns, editing, and maintaining brand consistency across all channels.
Day-to-day running and smooth operations of various digital projects, including site launches, online tools, web applications and advertising campaigns.
Propose copy concepts and present underlying strategic thinking to the Managing Director.
Write compelling marketing and promotional materials for a wide variety of products and services.
Interpret copywriting briefs to specifications of project requirements.
Collaborate with Digital. Experiential, PR, and other professionals in developing a variety of marketing materials.
Collaborate with the creative team to concept and develop a language between script and visual plan.
Drive brand consistency across all company communications.
See projects through the whole creative lifestyle, from inception to deployment.

Requirements

Bachelor's Degree / HND with at least a second-class upper (2.1) from a reputable institution.
Must be creative and possess great digital and storytelling skills.
Knowledge of online content strategy and creation.
3-5 years work experience.
Excellent writing, editing and proofreading skills.
Creative thinker with prolific ideas
Strong research skills
Great presentation skills
Experience with SEO.

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