Job Summary

We are looking for a Marketing Analyst who’ll research and identify opportunities to enhance and grow our brand and acquire new clients by using Market Intelligence.
Marketing Analyst responsibilities includes tracking advertising costs, researching consumer behavior and exploring market trends and opportunities by frequent market visits.
To be successful in this role, you should have experience pricing and commercials to comfortably process and analyze marketing data.
Ultimately, you will help us ensure we spend our marketing budget efficiently and we target our audience through successful campaigns.

Responsibilities

Designing and implementing market and consumer surveys by communicating with customers, competitors, and suppliers.
Conducting research on consumer and market trends, target demographics, and competing brands by gathering, analyzing, and interpreting marketing data.
Preparing detailed reports on consumer behavior, competitors' activities, outcomes, and sales.
Monitoring customer bases and identifying new ones by analyzing sales funnels and customer intent.
Forecasting future market, consumer, and sales trends.
Working with the marketing team to inform and develop marketing strategies.
Monitoring the efficacy of marketing trends through analytical tools and software.
Keeping abreast of the latest advancements in technology, market trends, and consumer behavior

Requirements

Prior hands on experience in Market Analysis.
BBA / MBA or degree / certificate relevant for the profile
Well versed with Market Intelligence, pricing and commericials knowledge
Open for Market Visits
Computer knowledge including(dashboards and MIS reporting)

Salary

Good hike on the current

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