Marketing & Lead Generation Manager in Abuja & Lagos (Remote)

We help organisations grow responsibly by integrating human rights, sustainability, and inclusive values into core business strategies, without compromising financial performance. Our mission is to deliver practical, tailored solutions that create real impact.

As part of our growth, we’re recruiting  a marketing professional who shares our commitment to purpose and performance in the capacity below:

Job Title: Marketing & Lead Generation Manager

Locations: Abuja (FCT) & Lagos (Remote)
Employment Type: Contract

About the Role

• We're hiring a Marketing & Lead Generation Manager who thrives at the intersection of creativity, storytelling and commercial results.
• This isn't just a content creation role, you'll own our entire marketing funnel from awareness to conversion, directly contributing to revenue growth.
• The role involves developing and executing a comprehensive content strategy, leading generation and client acquisition efforts, and managing digital marketing initiatives to position EquiGlobal Solutions as a thought leader.

Responsibilities
Content Creation & Brand Building (40%):

• Develop and execute a comprehensive content strategy across LinkedIn, YouTube, website, email, and thought leadership platforms.
• Create engaging content including LinkedIn posts, articles, case studies, whitepapers, webinars, and video.
• Craft persona-specific messaging for CEOs, Operations Directors, CHROs, and Board Members.
• Position EquiGlobal Solutions as a thought leader in purpose-driven business strategy and values-based consulting.
• Maintain brand consistency and elevate our voice in the market.

Lead Generation & Client Acquisition (40%):

• Design and implement multi-channel lead generation campaigns (LinkedIn outreach, email sequences, partnerships)
• Build and manage prospect pipelines, nurturing leads through the sales funnel
• Conduct targeted outreach to mid-market companies, SMEs, and organisations seeking to align purpose with profit.
• Optimise conversion paths from initial contact to booked consultations.
• Track, analyse, and report on lead generation metrics and collaborate with the CEO to convert leads into signed clients.

Digital Marketing & Analytics (20%):

• Manage and optimise our digital presence (website, SEO, social media)
• Implement marketing automation and CRM systems to streamline lead management
• Monitor engagement, reach and conversion metrics
• Test and refine messaging, CTAs, and campaign strategies based on performance data
• Identify new market opportunities and stay current with trends in responsible business and ethical consulting.

Qualifications

• Master's degree or MBA in Marketing, Digital Marketing, Strategic Marketing or Marketing Analytics
• MustbebasedinNigeria(remotetemporaryindependentcontract).
• 3–5+ years of experience in digital marketing, lead generation, or business development (B2B professional services experience highly valued).

Required Skills:

• Proven track record of generating qualified leads and contributing to revenue growth
• Exceptional writing and storytelling skills with the ability to translate complex concepts into compelling narratives
• Proficiency inLinkedIn and YouTube marketing, email campaigns, and content-driven lead generation
• Familiarity with digital marketing tools (e.g. Canva, Mailchimp, Google Analytics, etc.)
• Data-driven mindset with experience using analytics to optimise campaigns
• Able to work independently and multi-taskeffectively in a remote environment
• Self-starter with a result-oriented approach
• Strong alignment with our values: integrity, sustainability, and purpose-driven business.

Preferred Skills:

• Experience in consulting, professional services, or purpose-driven/values-based sectors
• Knowledge of CRM systems and advanced marketing automation tools (HubSpot, etc.)
• Familiarity with SEO, website optimisation, and digital advertising
• Experience creating video content, managing webinars, etc
• Understanding of B2B sales cycles and consultative selling
• Interest in ethical business practices, sustainability and human rights.

Contract Details & Remuneration

• Remuneration: N150,000 – N300,000 per month (based on experience and qualifications)
• Contract Type: Temporary Independent Contract (Full-Time Remote)
• Location: Nigeria-based (required)
• Working Arrangement: Full-time remote with flexible hours
• Commission: Additional commission offered for secured contracts and performance-based bonuses
• Reporting: Direct to CEO.

Application Closing Date
6th November, 2025.

How to Apply
Interested and qualified candidates should send their CV and a brief cover letter (max 500 words) explaining their most successful lead generation campaign and the results they've achieved, why they're excited about marketing for a purpose-driven consultancy and one creative idea for how our company could attract more clients to: equiglobalsolutions@gmail.com or info@equiglobalsolutions.org using the job title as the subject of the mail.